FOR IMMEDIATE RELEASE POWDER MAGAZINE 7TH ANNUAL VIDEO AND READER POLL AWARDS PRESENTED BY JEEP TO BE WEBCAST LIVE Awards to be webcast LIVE at www.POWDERAwards.com, 8 PM MST DANA POINT, CA, JANUARY 25, 2007—On January 27, 2007, POWDER Magazine will host the ski industry’s most prestigious awards show: The 7th Annual Powder Poll and Video Awards presented by Jeep at the Hotel Jerome in Aspen, CO. This year will be different than the rest as the entire show will be webcast live from www.POWDERAwards.com for the first time ever. POWDER Magazine readers and ski fans alike can experience all of the action as it happens from the comfort of their own home on the night of the show. Don’t miss this chance to see the world's best skiers, filmmakers and photographers converging in one room, on one night, to honor the best in the sport. The show will once again be hosted by ski personality Chris “Uncle E” Ernst. Uncle E brings a breadth of knowledge for the athletes and the sport itself to the stage, making the POWDER Awards unlike any other awards show. POWDER Magazine readers voted online for several weeks to determine the Reader Poll winners—the top 10 male and top five female skiers of 2006. Past Poll Awards winners include iconic professional skiers such as Seth Morrison, Shane McConkey, Ingrid Backstrom, and Sarah Burke. The Video Awards will honor ski films and videos released in 2006. Filmmakers and athletes have been nominated for categories such as Best Line, Best Air, Movie of the Year, and Best Male and Female Performance. With nearly 30 videos released in 2006, the competition for the coveted awards will be tougher than ever. Go to www.POWDERAwards.com for full results and coverage of the biggest night in skiing. The 2007 POWDER Poll and Video Awards presented by Jeep are brought to you by Jeep, The North Face, Stay Aspen/Snowmass, Red Bull, Studio411 and Pabst Blue Ribbon. MEDIA INQUIRES CONTACT: ABOUT THE JEEP BRAND For over 65 years the Jeep Brand has a history of legendary capability has made it synonymous with freedom, adventure, mastery and authenticity. In 2007, the Jeep brand continues to deliver on its promise to provide rugged, versatile, innovative four-wheel drive vehicles with the recently introduced Jeep Wrangler, four-door Jeep Wrangler Unlimited, Jeep Compass and Jeep Patriot. This expansion of the Jeep brand grows its showroom from three to seven sport-utility vehicles following last year's introduction of the Jeep Commander. The other two Jeep vehicles are the Jeep Grand Cherokee and Jeep Liberty. About POWDER
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