Why I Love Ski Movie Trailers
Falling for marketing
The reason I love ski movie trailers is not because it helps me make a better purchasing decision. I’m fortunate to be in a position where I get these movies for free, something I’ll never take for granted because I love ski movies. No, I love these trailers because they illuminate (or darken, depending on your geographic location) summers with a glimpse of fall, when leaves turn and clouds think about maybe dropping a little something special on you.
Week In Review July 14: Liz Cheney and Carston Oliver
Las Leñas powder edit, Jackson Hole in China, and Stein Eriksen
POWDER.com’s Week in Review: All the ski industry news that fit to rehash! This week complete with Liz Cheney, Carston Oliver, Las Leñas, China, and legendary Stein Eriksen
Style Profile: Brady Perron
What is style? Brady Perron elaborates
Over the last few years, Stept Productions and 4bi9 have mastered the slow-motion editing technique, highlighting the nuances of a rail tap or a tweak of a grab that otherwise go missing to an untrained eye. The result is a greater appreciation of those skiers with truly great style. Brady Perron is one of those skiers that has benefitted from this technique.
Interview in Motion: Henrik Harlaut
The Winter X Games Big Air champ on skiing with kids, a new movie, and style
I click-in to my skis and duck walk to get on the lift with Henrik Harlaut and Paul Bergeron. We’re at Woodward at Tahoe, at Boreal in California. It’s June 28. It’s warm, but the nights have been cold enough to harden the features in the park. The chair comes and we sit down.
Summer Camp…for Skiers
The first edit of the summer from Momentum Ski Camps in Whistler
Summer camp was the best. I rafted down rivers and road horses and flirted with the boys in the cabin next door. But if I were 10 years old again, I would do summer camp differently. I’d go to the snow. This edit is from Week 1 of Momentum Ski Camps. Coaches included pro skiers like James “Woodsy” Woods, T.J. Schiller, Corey Vanular, and more. - Julie Brown
Quien es Gomez?
David “Gomez” Johnson, owner of CASA Tours, lives the nomadic lifestyle, all in the constant pursuit of powder, good times and adventure
Known to his parents, authorities, and clients of CASA Tours—a South American ski guide service he owns—as David Johnson, Gomez is well on his way to becoming one of skiing’s best characters.
The Level 1 Trailer (Thank God)
Here's to partly cloudy days, and winter
It’s 1 million degrees everywhere. The country is literally on fire. Safeway just ran out of charcoal, Budweiser, and bocce ball kits. Tomorrow is the most iconic day of the American summer.
Which might be why this trailer, from the winners of last year’s Powder Awards Movie of the Year, feels so damn good. (Well that, and because the skiing is insane.) Someday, it’s going to be winter again.
Meanwhile at Mt. Hood #1: The Intern Returns
Line Skis takes over Windell’s Camp; mayhem ensues
Hibbs’ week at Windell’s Camp concluded with a heavy session on a two-foot-high backflip jump during which he attempted double backs and a double Lincoln loop. Right beside him was renowned Traveling Circus daredevil Ross Imburgia, who wagered a switch double front flip, but encountered difficulties upon reentry.
Junk In The Truck: Smith Gibson Sunglasses
Down by the river
There are certain products that just make life easier. The Smith Gibson and Smith Neoprene Retainers are just that. Easy. Featuring Smith’s kick-ass optics and a lightweight frame, the Gibsons are my everyday sunglasses. Even when floating in the river.
Backcountry.com Releases Brand Video
And it's badass (especially for a commercial)
Produced by Camp 4 Collective, the footage is as good as it gets. Enjoy this multi-sport promo video from the giant goat of online outdoor gear retail. Our only question: with all this amazing footage, why the flailing backflip to represent skiing?